Wednesday, February 20, 2008

Continuous Fundraisers with Gourmet Coffee

Parents don't like to do sales. That's nothing new. Many of them would rather give a donation or make a small purchase themselves rather than flog lousy products to their friends.

For the fundraising coordinator who has seen this problem in the past, gourmet coffee can help you bring people back for more than a small donation or token purchase. Some of our clients have run continuous fundraisers that bring in funds each month. Because people drink coffee regularly, many families would be willing to purchase a monthly bag or two (some families might purchase 3 or 4 - especially those Northwest folks).

Running a fundraiser that sends a couple bags of coffee home with a child the first week of each month provides a benefit to the parents and the school. And with custom labels, your school can brand the coffee and maintain a connection to the parents that they remember with their morning ritual.

In short - profits without sales, a continuous stream of funds, and happy parents drinking great coffee. Could be a great program for your school.

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